Oct 28
Coca-Cola cans go white for the polar bears
Coca-Cola is ditching its iconic red cans next month as part of a fundraising campaign to protect the polar bear’s Arctic habitat. The company is committed to raising up to $3 million between Nov. 1, 2011 and March 15, 2012. Coca-Cola kicked off the Arctic Home campaign by donating $2 million and will match the first $1 million in public donations.
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terkthemighty reblogged this from ohaityler and added:
So I think this is an awesome thing for Coke to do. However, it doesn’t stop me from thinking “But I don’t drink diet…”...
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Now Americans get get fat and save the polar bears - at the same time!
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